Fifty-nineth week! (8/2/21 - 12/2/21)

On Monday me and Simon went through the RCPath letter one final time before I sent it out to all of the colleges and faculties. So far we have had one of them come back to us...the College of Physicians of Ireland...hopefully more to come!

I created some social media posts for all platforms using Canva to announce our NHS Gateshead Rostering win and scheduled these to post at 1:30PM on Hootsuite and TweetDeck.

This week I spent a hefty amount of time updating contacts on ZOHO. I updated accounts such as the Countess of Chester, Crondall New Surgery (for a potential HeART opportunity), Salisbury NHS Trust (who we won!), Government Guild (CPD potential opportunity) and made sure all of the RCPath contacts and research I found were on there as well.

On Tuesday Rao from Zebra Technologies gave us a demo of the Rostering system and what it looks like. On Thursday we had the first of our Zebra catchups. I am to suggest social media campaigns for this, preferably on LinkedIn. We need to agree on what type of content we'll be posting. It needs to include our USP's and any wins. Nick Chinn from weNurses could also potentially help us with Twitter

I have made some slight website changes this week. For example, the 'Events' page on our site has been renamed to 'News & Events'. We want to start posting to this regularly (we haven't for over a year!) with information about new wins and possibly expanded pieces of information from the newsletters. Our first post since reviving the page was written by Lewis (our Client Services Manager) talking about how we have been providing Cortex (our LMS) to the Metropolitan Police. I made sure the SEO was as good as possible before posting. I also went through our site and updated any SEO using Yoast that wasn't 'green' for good. A lot of it was orange for OK, but now it's the best it can be!

I have created a new signature for the company to use at the end of their emails.

I updated our pipeline scorecard spreadsheet with Rob and Alice's system opportunities/wins.

I finished and finalised my Synoptic Project. This is now ready to be assessed in my portfolio.